Malaysia’s state-owned oil company, PETRONAS, came under fire recently after the UK’s Advertising Standards Authority (ASA) ruled that one of its TV ads broadcast in the country in 2022 was “misleading” and “exaggerating the overall environmental impact” of its activities. The company’s business.
The advertisement in question, which is 60 seconds long, showcased Petronas’ efforts in the field of sustainability and the transition towards a cleaner energy future.
However, the ASA concluded that the ad’s content was misleading to viewers and did not accurately reflect the environmental benefits of Petronas’ operations.
Petronas has He expressed He disagreed with the ASA’s decision, arguing that the ad was not intentionally misleading and that its sustainability efforts are genuine.
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The company affirmed that it is “committed to reducing carbon emissions, as defined by the Net Zero Carbon Emissions Program by 2050 (NZCE50)”.
In addition, Petronas has emphasized its role as Malaysia’s national oil company, seeking to add value to the country’s hydrocarbon resources and support economic value creation through reliable energy supplies.
In doing so, the company is also committed to paving the way towards a low-carbon future in a fair and sustainable way.
“While Petronas faces controversy related to its announcement in the UK, the company continues its sustainability efforts and is determined to achieve its goals to reduce carbon emissions,” the Malaysian company said.
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