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Despite continued increases in Netflix subscription prices, the platform continues its success, adding more than 13 million new subscribers in the last three months of 2023, bringing the global total to 260.28 million. However, big changes are about to happen.
The first officially announced change, though not necessarily the last, is the cancellation of the cheaper subscription that excludes ads. Currently worth €12.99 per month, this option is expected to disappear from offer between April and June.
For now, Netflix has confirmed that these changes will only apply in Canada and the UK, although they will likely extend to other regions over time. Additionally, platform executives noted that as they continue to invest and improve their service, occasional increases may occur.
“In this way, we are reinforcing the virtuous circle of additional investment to further improve and develop our services,” they explained in a statement.
Significantly Netflix It continues to invest heavily in new content for its platform and recently announced the broadcast of World Wrestling World Wrestling (WWE) events.
“This represents a major programming change, as Raw leaves linear television for the first time since its inception 31 years ago,” the company said in a statement.
As mentioned, Netflix It reached a $5 billion deal for 10-year broadcast rights, which will take effect from 2025 in the US, Canada, UK and Latin America.
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