Netflix It will raise prices for some customers in the US, UK and France after recording their best quarter of subscriber growth in years, a sign of management’s confidence in the future even with wireless services. flow Competitors lose money.
The world’s leading paid streaming service said so on Wednesday It added 8.76 million customers in the third quarterThis far exceeds analysts’ expectations Increased global subscriber base to 247.2 million.
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Company He attributed the success to good programming and measures taken against password sharing.
Investors are concerned that Netflix could lose customers if it forces people who share accounts to buy their own subscriptions.
but The campaigns increased the number of new customers without a significant increase in cancellations. Netflix is on track to add more than 20 million customers this year, a big jump from less than 9 million customers in 2022.
Netflix shares rose as much as 11 percentAbout 382 thousand and 90 dollars in negotiations after the results were announced.
So far this year, they were up more than 17 percent as of the close of regular trading on Wednesday, outpacing the index’s 12 percent rise. Standard & Poor’s 500.
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The success of its pay-per-share system, which allows customers to buy additional access for friends or family, has encouraged Netflix to raise prices in some of its largest markets.
How much does NETFLIX cost in the US, UK and France?
Since Wednesday, Netflix will increase the cost of its most expensive plan in the US by $3, to $23, and its basic plan by $2, to $12.while the other two plans will remain unchanged.
The company is considering adopting similar measures in the United Kingdom and France, two other large markets.
In the third quarter, Europe, the Middle East and Africa accounted for the majority of Netflix’s growth.
The company added nearly 4 million customers in that region. The average amount Netflix earns per customer hasn’t changed much in the past year.
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This quarter, Netflix expects revenue of $8.69 billion and earnings of $2.15 per shareBoth were slightly below Wall Street expectations.
The company said subscriber additions will be similar to the just-ended quarter, plus or minus a few million.
With media information
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