Bodega Aurrerá is looking for this young consumer of Irresistible End

• In 2022, social networks are becoming more relevant to promote a brand, product or promotions.

• In 2021, investment in social media advertising increased by 25%.

• In 2021, Instagram was the preferred platform for consumers to view brand ads.

Right now, the digital world has become the best tool for people globally, which is why brands are becoming more involved in these spaces. This is the case of Bodega Aurrerá, which in recent years has been immersed in social media strategies, For this reason, he uses his accounts on social networks, such as TikTok, to display his products and promotions. For example, he recently shared a video where he asked for his followers’ help to find a petite consumer who enjoys an Irresistible End.

The impact of social media on marketing strategies marketing throughout the Internet It is more popular, because thanks to them, you can generate traffic to the web, e-commerce or promote your brand.

Specialists point out that Social media The company does not rely solely on social networks, because these strategies are the set of social procedures and platforms, Communities that you interact with and engage with, in order to share ideas or content that refer to a particular brand.

All of the above is due to the significant increase in the users of this media A report by We Are Social and Hootsuiteit is revealed now There are 4.62 billion network users worldwide, which is an annual growth of more than 10 percent.

Similarly, a study by Sherpa Marketing reported that it found that people follow more brands than celebrities on social networks. On Instagram alone, 80 percent of people follow at least one business. A UK study by Trinity Mirror Solutions also found that more than half of adults don’t trust a brand until they see “real proof” that the company is delivering on its digital promises.

Bodega Aurrerá is looking for this young consumer

Once again, the Bodega Aurrerá TikTok account surprises its followers with its creative content. To promote your promotions Supermarket Fin Irresistible shared a video looking at a small consumer who was recorded enjoying the company’s offerings.

In the video you can see a little boy accompanying his father to shop in the store, but he is very comfortable in the top of the supermarket car. Looking at the video that was recorded by the consumers themselves, the company is looking for this small customer.

The recording has already garnered more than a thousand likes and various comments from netizens, who congratulate the brand on its promotion.

@employee I need your help! We want to find that little one who really had fun #FinIristible From Bodega Orrera. 😝 #AhorraDeVerdad ♬ original sound – Bodega Urrera

Let’s remember that “El Fin Irresistible 2022” will be a parallel season to “Buen Fin”, where stores like Walmart, Bodega Aurrera, Sam’s Club, Superama and ALSEA restaurants They offer discounts and put promotions on various products.

It is not the only recording or content that the company shares on its social networks, promoting these offers, the company records millions of followers in this media, which makes it a great advertising tool.

Also, brands like Sam’s Club, also advertises in these digital media, hiring wholesale shop TV Azteca commentator, Cristian Martinolione of today’s most popular TV personalities promoting their shows.

And this is how brands are taking advantage of the digital world, creating strategies that reach consumers, especially the new generation, who are connected all the time.

Read now:

Bodega Aurrerá staff don’t “resist” and make a “spot” for an irresistible finish

They show the Aurrerá Winery in Costa Rica and how it differs from Mexico

“One thousand pesos or 15 seconds of shopping”; This is how Bodega Aurrerá consumers decide