Just hours after the first match Barcelona vs. In the second half of the year, Real Madrid repeated its advertising strategy for the Catalan club to promote its image with the aim of displaying the Spanish classics that will be based in Las Vegas in the United States. Thus, the Barcelona entity imitated the banner that its president, Joan Laporta, placed next to the Santiago Bernabeu in 2021 during his election campaign.
On this occasion, the desire to see the white team again was replaced by another slogan, which read in Catalan and English: “If you come to Vegas to play, we’ll play. But don’t worry, Meringues, what happens in Las Vegas, stays in Las Vegas.”The ad says in the well-known “City of Lights”.
The ad, which this time was shown in video form via giant advertising screens, also shows several of the team’s players, in addition to the image of coach Xavi Hernandez and Joan Laporta, and asks, in constant reference to the game city, that ‘Betting on Barcelona’.
All this focused on promoting the pre-season match that will be played against Real Madrid on Saturday evening, the second that will be played between the two teams on US soil.
In addition, the release of the announcement coincided with the arrival of the Barcelona team on Thursday in Las Vegas, from Miami, with Xavi already at the head of the mission.
Barcelona’s first match. Real Madrid in the United States
In 2017, The White House and Blaugrana crossed at Hard Rock Stadium, to play the first international version of the Spanish classic. That day was favorable for Barcelona 3-2 with goals from Lionel Messi, Ivan Rakitic and Gerard Pique. While opponent Mateo Kovacic and Marco Asensio.
What time does Barcelona and Real Madrid play?
Barcelona and Real Madrid will meet on Saturday 23 July at the Allegiant Stadium in Las Vegas. The Spain Classics are approved for 10pm (Peruvian time) and broadcasts for South America will be in charge of DirecTV Sports.
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