Four-fifths of small US businesses fail to maximize the tech tools within their reach today. Their reasons may range from inadequate understanding of the tools, high costs, and the notion that technology is unreliable. This couldn’t be farther from reality.
Emerging innovative technology has led to significant changes in businesses globally. Consumer expectations have also risen over the years with increasing technological developments. As a result, companies that have shifted to using tech innovations have seen faster growth, reduced expenses, more efficient operations, and increased revenue.
Why Adapting to Emerging Tech Trends Today is More Relevant than Ever
The COVID and post-COVID years saw enterprises adapt to emerging tech trends. Like enterprises, the lockdown forced consumers to pick up new habits. While some opted to spend time shopping online, others chose to play European Roulette or their favorite casino games.
For businesses and organizations, the 2020/2021 financial year forced them to become accustomed to consumer purchase trends, mostly involving online shopping. As such, tech dictated the global business world trends and operations. This article seeks to uncover 6 of the most noticeable emerging tech trends shaping the world business economy.
Tech-Assisted Client-Business Communications
Advancements in technology and remote business operations have improved client-business communications. Businesses have leveraged technology in this regard by embracing video communication technologies and face-to-face virtual meetings.
These technologies have helped businesses employ traditional practices such as the power of eye contact to maintain personal relationships and open communication with their clients. Tech companies have since continued to roll out new software and apps for more convenient business-client interactions.
Loom, for instance, allows corporate leaders to record and share footage of themselves and their screens with their employees for a better workflow. This has helped to add a personal touch to business globally.
Automation and Artificial Intelligence
The benefits of automation in global business are evident to all. These advantages include better financial insights, improved compliance, increased productivity, and more cost-efficient processes. Aside from automating manual processes, adopting artificial intelligence-based tech tools can eliminate repetitive tasks.
Business leaders have resorted to artificial intelligence to stay on top of the business world. For instance, some businesses have employed AI bots in responding to online queries and data entry. AI has also reduced the time employees spend on tasks, leading to more efficient use of work hours.
Digital Advertising
Digital advertising has proven to be a profitable marketing strategy as businesses find ways to stay relevant online. It has also allowed businesses’ sales and marketing teams to stay connected with clients and prospects.
Businesses adopting digital advertising tools attest to their efficiency and low costs. In addition, sales and marketing departments in different enterprises have also remained relevant to their clientele.
Software Integration
Software integration in the business world economy translates to a unified system of world-class business enterprises. Think of it as a team that employs different staff with unique skill sets to advance a goal. This ensures a tightly knit business world whereby information can be automatically updated and accessed anywhere at any time.
For instance, when clients update their details on one platform, software integration automatically allows businesses to update five other storage platforms. In addition, tech integrations assist companies in using more data in their accounting system.
Improved Cybersecurity
Cybersecurity has become more critical as more businesses move into the digital space and the cloud. Increased cyber-attacks have put companies at risk of financial loss and reputational damage.
With the latest tech tools, businesses have managed to protect employees’ and clients’ data. Some measures include regularly updating their software and investing in end-to-end encryption software for online and point-of-sale transactions.
Moreover, businesses have also utilized security protocols and processes, leveraging passwords and physical on-site security. Some enterprises also conduct regular employee training to help their staff better recognize internet fraud, phishing, and malicious software.
Outsourced IT
The increase in technological advances has extended to the gig economy. Freelance workers and independent contractors have potential clients everywhere, and the gig economy never stops growing. As outsourcing grows, more businesses are maximizing tech opportunities to harness this potential growth.
Businesses have set up remote work opportunities to ensure a fluid workflow in lacking areas. Outsourcing businesses is similar to automation. The difference, however, is that while software executes automation, hands carry complete outsourced projects.
Conclusion
As businesses continue embracing the growing work-from-home trend and consumer shopping trends, companies must shift their strategy to include technology. If accommodated, this route will ensure businesses reap big. This year (and more into the future), different emerging technology will keep shifting the world of businesses.
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